Senior Digital Marketing Officer

Arendt

  • Luxembourg
  • CDI
  • Temps-plein
  • Il y a 13 jours
Job DescriptionArendt & Medernach is the leading independent business law firm in Luxembourg with over 800 professionals. The firm's international team of more than 450 legal experts represents Luxembourg and foreign clients in all areas of Luxembourg business law from its main office in Luxembourg and representative offices in Frankfurt, Hong Kong, London, New York, and Paris.Our service to clients is differentiated by the end-to-end specialist advice we offer, covering all legal, regulatory, taxation, and advisory aspects of doing business in Luxembourg.Our firm advises international and domestic clients in all areas of business law relevant to their business activities, ranging from fund formation, banking, insurance, private equity, and real estate to corporate and tax matters.Given the ongoing development of our firm, we are currently recruiting:Senior Digital Marketing OfficerYour role:You will work on a dynamic team dedicated to innovation and quality and will be involved in the overall implementation of Arendt's digital & marketing strategy.You will contribute to the following tasks and projects:- Design and roll out digital marketing strategies tailored for the web:Analyse and report on web and social media performance metrics;Collaborate with internal teams to maximize website traffic and user engagement;Ensure all digital content aligns with the company's brand guidelines and core values;Support the rollout of new digital tools and innovations;Delivering training-both in group sessions and one-on-one-to help stakeholders effectively use social media and the website.- Website Management & Optimisation:Update & Manage the website back office: content updates, page creation, and coordination with technical providers;Support ongoing SEO efforts: structure, metadata, keywords, content;Suggest and implement improvements to UX/UI;Monitor website performance via analytics tools;Create and manage Google Ads campaigns.- Overseeing and executing social media initiatives across LinkedIn, Instagram, Facebook, and YouTube:Act as the main contact for LinkedIn: content planning, writing, and publishing posts;Manage LinkedIn Ads and sponsored content;Monitor and report on KPIs and performance;Liaise with internal teams to coordinate messaging and visibility;Upload and manage content on our video platforms;Optimise metadata (titles, descriptions, tags, thumbnails, playlists).- Newsletters:Create, format, and send newsletters using internal platforms;Continuously improve performance (open rates, click-throughs, engagement);Act as the main point of contact for our external email marketing provider;Manage the evolution of templates and visual design, ensuring alignment with brand identity and communication objectives.Your profile:At least 5-7 years of experience in digital marketing, preferably in a B2B environment;Proficient with digital tools: WordPress, SEO, Google Ads, LinkedIn Campaign Manager (...);Passionate about social media and committed to keeping pace with emerging trends and platform updates;Confident in presenting ideas and strategies to stakeholders for feedback and alignment;Good sense of visual identity; skills in design tools (Adobe Suite) appreciated;Strong analytical mindset and attention to performance tracking;Excellent writing skills in both English and French;Proactive, autonomous, structured, and detail-oriented;Comfortable managing multiple projects simultaneously;Enthusiastic about digital execution and capable of delivering with precision.Within Arendt, we uphold high standards. Our professionals work with clients on engaging projects, empowered from the start. With a strong local presence in Luxembourg and international reach, we support and train our team members to thrive in a culture of excellence. Specialised teams ensure the right skills are available, allowing for a focus on added value. Our leaders are approachable, providing support and mentoring.We offer a vibrant social life with numerous events, embracing sports and art, our culture encourages openness and discovery beyond the professional realm. With over 50 nationalities represented, Arendt is committed to the well-being of its staff, serving the best interests of its clients, protecting the environment, and supporting education.Arendt promotes equal opportunities and value each employee for what they bring to the community. For more information, please refer to our diversity and inclusion policy on our website.Interested?If you are interested in this job opportunity, we are looking forward to receiving your application.
All applications will be treated confidentially.Please be aware that the selected candidate will be required to provide a criminal record (or certificate of good conduct).#AM

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